Value betting explained Simply put, value betting is taking advantage of the bookmakers’ mistakes. Surely you won’t see a 10/1 price for Real Madrid to beat Gillingham, but what makes the difference in favour of professional punters is the ability to recognise value in odds and benefiting from it. In other words, a value bet is a wager that in your opinion has bigger odds than normal. Some wagers come out winning, others lose, but that doesn’t matter to professional punters. Boosting their account balance in the long run is their actual aim. This page will give you some guidelines and explain to you how this is possible using value bets. How to calculate a bet’s value? The first thing you need to learn is the concept of value in sports betting and how to calculate it. You can easily do that by using the following formula: Value = (odds x probability %) / 100 A value bet’s odds will get a higher result than 1.00, meaning the average payout for any pound you stake will be more than £1. L...